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Institutional Investment Manager
Willis Investment Counsel
Willis Investment Counsel (CIK: 0001310929) incorporated in Georgia, located at 710 Green Street, Gainesville, GA. Institutional holdings reported to the SEC.

Institutional Holdings (2015Q4)
Portfolio Summary: 131 holdings with a total value of $1,099,404,000.
#
Name
Shares
Value ($)
%
Options
Notes
1 MICROSOFT CORP 475,798 26,397,000 2.40%
2 JOHNSON & JOHNSON 254,573 26,150,000 2.38%
3 CISCO SYS INC 943,782 25,628,000 2.33%
4 INTEL CORP 693,610 23,895,000 2.17%
5 PFIZER INC 734,183 23,699,000 2.16%
6 BB&T CORP 603,730 22,827,000 2.08%
7 AFLAC INC 356,307 21,343,000 1.94%
8 KOHLS 436,705 20,800,000 1.89%
9 EXXON MOBIL CORP 241,590 18,832,000 1.71%
10 DARDEN RESTAURANTS INC 277,050 17,631,000 1.60%
11 LILLY ELI & CO 208,000 17,526,000 1.59%
12 MERCK & CO INC 320,500 16,929,000 1.54%
13 TARGET CORP 231,800 16,831,000 1.53%
14 WELLS FARGO & CO NEW 300,595 16,340,000 1.49%
15 MCDONALDS CORP 135,698 16,031,000 1.46%
16 AT&T INC 462,220 15,905,000 1.45%
17 GENUINE PARTS CO 185,100 15,898,000 1.45%
18 US BANCORP DEL 371,000 15,831,000 1.44%
19 JPMORGAN CHASE & CO 237,525 15,684,000 1.43%
20 PAYCHEX INC 295,550 15,632,000 1.42%
21 GLAXOSMITHKLINE PLC 378,300 15,264,000 1.39%
22 OCCIDENTAL PETE CORP DEL 224,225 15,160,000 1.38%
23 HASBRO INC 222,300 14,974,000 1.36%
24 CATERPILLAR INC 206,160 14,011,000 1.27%
25 INTERNATIONAL BUSINESS MACHS 100,100 13,776,000 1.25%
26 VERIZON COMMUNICATIONS INC 295,800 13,672,000 1.24%
27 PHILIP MORRIS INTL INC 149,860 13,174,000 1.20%
28 AMERICAN ELEC P 225,100 13,117,000 1.19%
29 KELLOGG CO 174,725 12,627,000 1.15%
30 KIMBERLY CLARK CORP 98,300 12,514,000 1.14%
31 PEPSICO INC 123,350 12,325,000 1.12%
32 SOUTHERN CO 244,900 11,459,000 1.04%
33 PROCTER AND GAMBLE CO 141,800 11,260,000 1.02%
34 ROYAL DUTCH SHELL PLC 243,050 11,129,000 1.01%
35 COCA COLA CO 258,300 11,097,000 1.01%
36 CA INC 386,300 11,033,000 1.00%
37 EATON CORP PLC 211,300 10,996,000 1.00%
38 WAL-MART STORES INC 179,200 10,985,000 1.00%
39 DU PONT E I DE NEMOURS & CO 159,700 10,636,000 0.97%
40 BP PLC 322,440 10,079,000 0.92%
41 UNITED PARCEL SERVICE INC 104,700 10,075,000 0.92%
42 CHEVRON CORP NEW 105,175 9,462,000 0.86%
43 TEXAS INSTRS INC 171,400 9,394,000 0.85%
44 CRACKER BARREL OLD COM 74,000 9,385,000 0.85%
45 MAXIM INTEGR 242,200 9,204,000 0.84%
46 HARRIS CORP 105,800 9,194,000 0.84%
47 INTERNATIONAL FLAVORS&FRAGRA 75,443 9,026,000 0.82%
48 PRICE T ROWE GROUP INC 125,300 8,958,000 0.81%
49 VODAFONE GROUP PLC NEW 277,600 8,955,000 0.81%
50 AUTOMATIC DATA PROCESSING IN 105,600 8,946,000 0.81%
Page 1 of 3

Portfolio data is normalized using SEC Form 13F filings, including the Original 13F-HR (0001310929-16-000009, filed 2016.02.12).

From 2023-01-03 onward, the SEC requires values to be reported in nearest dollars. Earlier filings reported values in thousands; therefore, positions shown as $0 in older filings may represent actual values between $0–$999.