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Institutional Investment Manager
Willis Investment Counsel
Willis Investment Counsel (CIK: 0001310929) incorporated in Georgia, located at 710 Green Street, Gainesville, GA. Institutional holdings reported to the SEC.

Institutional Holdings (2016Q2)
Portfolio Summary: 125 holdings with a total value of $1,173,905,000.
#
Name
Shares
Value ($)
%
Options
Notes
51 ROGERS COMMUNICATIONS INC 162,785 6,577,000 0.56%
52 TOTAL S A 136,750 6,578,000 0.56%
53 ADVANCE AUTO PARTS INC 43,020 6,953,000 0.59%
54 WILEY JOHN SONS INC 134,015 6,993,000 0.60%
55 REINSURANCE GROUP AMER INC 75,915 7,363,000 0.63%
56 MOSAIC CO NEW 287,175 7,518,000 0.64%
57 NORDSTROM INC 198,400 7,549,000 0.64%
58 MEDTRONIC PLC 93,758 8,135,000 0.69%
59 INTERNATIONAL FLAVORS&FRAGRA 65,753 8,289,000 0.71%
60 FIFTH THIRD BANCORP 473,770 8,334,000 0.71%
61 MURPHY OIL 266,360 8,457,000 0.72%
62 AMDOCS LTD 149,305 8,618,000 0.73%
63 VODAFONE GROUP PLC NEW 280,700 8,671,000 0.74%
64 MAXIM INTEGR 243,900 8,705,000 0.74%
65 Spectra Energy Corp Com 239,208 8,762,000 0.75%
66 PPL CORP 232,200 8,766,000 0.75%
67 TORCHMARK CORP COM 141,827 8,768,000 0.75%
68 ROYAL BK CDA MONTREAL QUE 150,700 8,905,000 0.76%
69 HARRIS CORP 107,900 9,003,000 0.77%
70 DOLLAR GEN CORP NEW 97,779 9,191,000 0.78%
71 KIMBERLY CLARK CORP 67,000 9,211,000 0.78%
72 PRICE T ROWE GROUP INC 127,900 9,333,000 0.80%
73 CRACKER BARREL OLD CTRY STOR 55,500 9,517,000 0.81%
74 AUTOMATIC DATA PROCESSING IN 104,300 9,582,000 0.82%
75 NUCOR CORP 195,400 9,655,000 0.82%
76 DUKE ENERGY CORP NEW 113,186 9,710,000 0.83%
77 CHUBB LIMITED 74,800 9,777,000 0.83%
78 DOLBY LABORATORIES INC 205,600 9,838,000 0.84%
79 Linear Technology Corp 214,300 9,971,000 0.85%
80 TEXAS INSTRS INC 159,681 10,004,000 0.85%
81 GENERAL MLS INC 140,600 10,028,000 0.85%
82 FIRSTENERGY CORP 291,000 10,159,000 0.87%
83 EMERSON ELEC CO 200,300 10,448,000 0.89%
84 DU PONT E I DE NEMOURS & CO 166,000 10,757,000 0.92%
85 APPLE INC 114,600 10,956,000 0.93%
86 CHEVRON CORP NEW 110,075 11,539,000 0.98%
87 EATON CORP PLC 204,500 12,215,000 1.04%
88 HASBRO INC 148,600 12,481,000 1.06%
89 WAL-MART STORES INC 182,522 13,328,000 1.14%
90 COCA COLA CO 301,600 13,672,000 1.16%
91 UNITED PARCEL SERVICE INC 127,700 13,756,000 1.17%
92 CA INC 424,800 13,946,000 1.19%
93 PROCTER AND GAMBLE CO 165,900 14,047,000 1.20%
94 AMERICAN ELEC PWR INC 201,100 14,095,000 1.20%
95 VERIZON COMMUNICATIONS INC 255,110 14,245,000 1.21%
96 SOUTHERN CO 268,440 14,396,000 1.23%
97 BP PLC 418,755 14,870,000 1.27%
98 MCDONALDS CORP 123,898 14,910,000 1.27%
99 INTERNATIONAL BUSINESS MACHS 98,500 14,950,000 1.27%
100 GENERAL ELECTRIC CO 483,733 15,228,000 1.30%
Page 2 of 3

Portfolio data is normalized using SEC Form 13F filings, including the Original 13F-HR (0001310929-16-000012, filed 2016.08.11).

From 2023-01-03 onward, the SEC requires values to be reported in nearest dollars. Earlier filings reported values in thousands; therefore, positions shown as $0 in older filings may represent actual values between $0–$999.