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Institutional Investment Manager
Financial Architects, Inc
Financial Architects, Inc (CIK: 0001416692) incorporated in New Jersey, located at Five Greentree Center, Marlton, NJ. Institutional holdings reported to the SEC.

Institutional Holdings (2014Q2)
Original 13F HR (0001085146-14-001513) filed in 2014.08.06
#
Name
Shares
Value ($)
%
Options
Notes
1 RYDEX ETF TRUST 164,926 12,652 6.11%
2 RYDEX ETF TRUST 100,913 12,650 6.11%
3 RYDEX ETF TRUST 188,594 10,248 4.95%
4 ISHARES TR 65,508 7,343 3.54%
5 CLAYMORE EXCHANGE TRD FD TR 134,990 6,247 3.02%
6 GENERAL ELECTRIC CO 209,817 5,514 2.66%
7 GLOBAL X FDS 191,475 4,990 2.41%
8 APPLE INC 48,652 4,521 2.18%
9 BERKSHIRE HATHAWAY INC DEL 33,464 4,235 2.04%
10 JOHNSON & JOHNSON 39,890 4,173 2.01%
11 ISHARES TR 46,226 3,558 1.72%
12 EXXON MOBIL CORP 31,278 3,149 1.52%
13 SPDR SER TR 58,787 2,969 1.43%
14 BCE INC 56,382 2,557 1.23%
15 VERIZON COMMUNICATIONS INC 50,964 2,494 1.20%
16 NOVARTIS A G 24,211 2,192 1.06%
17 JPMORGAN CHASE & CO 41,837 2,191 1.06%
18 BP PLC 35,101 1,852 0.89%
19 PEPSICO INC 20,201 1,805 0.87%
20 SPDR DOW JONES INDL AVRG ETF 10,394 1,745 0.84%
21 ISHARES TR 10,600 1,723 0.83%
22 SELECT SECTOR SPDR TR 44,342 1,701 0.82%
23 ISHARES TR 42,236 1,686 0.81%
24 ENSTAR GROUP LIMITED COM 11,000 1,658 0.80%
25 GUGGENHEIM 1:1 EXC 4/9/18 739371839 15,839 1,535 0.74%
26 AIRGAS INC 12,807 1,395 0.67%
27 AT&T INC 39,315 1,390 0.67%
28 CHEVRON CORP NEW 10,392 1,357 0.65%
29 SPDR S&P 500 ETF TR 6,894 1,349 0.65%
30 CONOCOPHILLIPS 14,945 1,281 0.62%
31 SPDR GOLD TR 9,880 1,265 0.61%
32 Oaktree Cap Grp Llc 25,070 1,253 0.60%
33 MACQUARIE INFRASTRUCTURE COR 20,054 1,251 0.60%
34 DUKE ENERGY CORP NEW 18,183 1,224 0.59%
35 MCDONALDS CORP 12,136 1,223 0.59%
36 TOTAL S A 16,582 1,197 0.58%
37 SELECT SECTOR SPDR TR 26,765 1,185 0.57%
38 MARKEL CORP 1,788 1,172 0.57%
39 LEUCADIA NATL CORP 44,000 1,154 0.56%
40 FACEBOOK INC 17,136 1,153 0.56%
41 AUTOMATIC DATA PROCESSING IN 14,401 1,142 0.55%
42 ISHARES TR 11,910 1,123 0.54%
43 MERCK & CO INC 19,207 1,111 0.54%
44 INTERNATIONAL BUSINESS MACHS 6,111 1,108 0.53%
45 INTEL CORP 35,541 1,098 0.53%
46 ISHARES TR 19,700 1,051 0.51%
47 QUALCOMM INC 13,168 1,043 0.50%
48 PFIZER INC 34,763 1,032 0.50%
49 MICROSOFT CORP 24,686 1,029 0.50%
50 LORILLARD 15,735 959 0.46%
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