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Institutional Investment Manager
Financial Architects, Inc
Financial Architects, Inc (CIK: 0001416692) incorporated in New Jersey, located at Five Greentree Center, Marlton, NJ. Institutional holdings reported to the SEC.

Institutional Holdings (2014Q4)
Original 13F HR (0001085146-15-000215) filed in 2015.02.03
#
Name
Shares
Value ($)
%
Options
Notes
1 RYDEX ETF TRUST 173,189 13,864 6.06%
2 RYDEX ETF TRUST 212,236 11,664 5.10%
3 RYDEX ETF TRUST 83,378 10,155 4.44%
4 ISHARES TR 64,509 7,358 3.21%
5 CLAYMORE EXCHANGE TRD FD TR 142,227 6,370 2.78%
6 GENERAL ELECTRIC CO 237,966 6,013 2.63%
7 BERKSHIRE HATHAWAY INC DEL 36,685 5,508 2.41%
8 APPLE INC 45,184 4,987 2.18%
9 JOHNSON & JOHNSON 42,006 4,393 1.92%
10 GLOBAL X FDS 179,377 4,138 1.81%
11 GUGGENHEIM 1:1 EXC 4/9/18 739371839 37,396 3,907 1.71%
12 ISHARES TR 46,765 3,713 1.62%
13 SPDR SER TR 76,736 3,598 1.57%
14 SELECT SECTOR SPDR TR 86,511 3,577 1.56%
15 EXXON MOBIL CORP 32,558 3,010 1.31%
16 SELECT SECTOR SPDR TR 121,477 3,004 1.31%
17 JPMORGAN CHASE & CO 62,389 2,867 1.25%
18 VERIZON COMMUNICATIONS INC 60,660 2,838 1.24%
19 BCE INC 54,136 2,483 1.08%
20 NOVARTIS A G 24,027 2,226 0.97%
21 PEPSICO INC 20,856 1,972 0.86%
22 ISHARES TR 10,543 1,761 0.77%
23 SPDR S&P MIDCAP 400 ETF TR 6,635 1,752 0.77% PRN
24 WISDOMTREE TR 18,785 1,740 0.76%
25 ENSTAR GROUP LIMITED COM 11,000 1,682 0.73%
26 ISHARES TR 42,212 1,665 0.73%
27 ISHARES TR 27,104 1,597 0.70%
28 INTERNATIONAL BUSINESS MACHS 9,383 1,505 0.66%
29 AIRGAS INC 12,844 1,479 0.65%
30 ISHARES TR 14,760 1,470 0.64%
31 DUKE ENERGY CORP NEW 18,753 1,420 0.62%
32 FACEBOOK INC 17,803 1,389 0.61%
33 CHEVRON CORP NEW 12,307 1,381 0.60%
34 MERCK & CO INC 24,261 1,378 0.60%
35 MACQUARIE INFRASTRUCTURE COR 19,312 1,373 0.60%
36 SELECT SECTOR SPDR TR 28,194 1,331 0.58%
37 AUTOMATIC DATA PROCESSING IN 15,551 1,296 0.57%
38 AT&T INC 38,337 1,288 0.56%
39 SPDR S&P 500 ETF TR 6,232 1,281 0.56%
40 INTEL CORP 34,945 1,268 0.55%
41 MICROSOFT CORP 27,065 1,257 0.55%
42 SPDR DOW JONES INDL AVRG ETF 6,905 1,228 0.54%
43 SELECT SECTOR SPDR TR 23,576 1,143 0.50%
44 PFIZER INC 36,505 1,137 0.50%
45 ABBVIE INC 16,996 1,112 0.49%
46 MARKEL CORP 1,548 1,057 0.46%
47 KINDER MORGAN INC DEL 24,758 1,048 0.46%
48 CONOCOPHILLIPS 15,042 1,039 0.45%
49 AQUA AMERICA INC 37,850 1,011 0.44%
50 QUALCOMM INC 13,237 984 0.43%
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