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Institutional Investment Manager
HOLDERNESS INVESTMENTS CO
HOLDERNESS INVESTMENTS CO (CIK: 0001184820) incorporated in North Carolina, located at 2102 N. Elm St., Greensboro, NC. Institutional holdings reported to the SEC.

Institutional Holdings (2016Q4)
Portfolio Summary: 119 holdings with a total value of $112,985,000.
#
Name
Shares
Value ($)
%
Options
Notes
1 CIRRUS LOGIC INC COM 62,097 3,511,000 3.11%
2 MICROSOFT CORP 49,317 3,065,000 2.71%
3 EXXON MOBIL CORP 32,620 2,944,000 2.61%
4 VERIZON COMMUNICATIONS INC 52,785 2,818,000 2.49%
5 APPLIED MATLS INC 85,452 2,758,000 2.44%
6 INTEL CORP 75,431 2,736,000 2.42%
7 WISDOMTREE TR 45,681 2,622,000 2.32%
8 GENERAL ELECTRIC CO 81,276 2,568,000 2.27%
9 AT&T INC 59,218 2,519,000 2.23%
10 POWERSHARES ETF TRUST II 103,766 2,424,000 2.15%
11 PROSHARES TR 29,357 2,239,000 1.98%
12 HOME DEPOT INC 16,576 2,223,000 1.97%
13 HONEYWELL INTL INC 18,958 2,196,000 1.94%
14 PFIZER INC 66,638 2,164,000 1.92%
15 INTERNATIONAL BUSINESS MACHS 12,828 2,129,000 1.88%
16 POWERSHS DB US DOLLAR INDEX 76,156 2,015,000 1.78%
17 BOEING CO 12,494 1,945,000 1.72%
18 PROSHARES TR 44,890 1,832,000 1.62%
19 DUKE ENERGY CORP NEW 23,550 1,828,000 1.62%
20 CISCO SYS INC 59,554 1,800,000 1.59%
21 DU PONT E I DE NEMOURS & CO 23,850 1,751,000 1.55%
22 JOHNSON & JOHNSON 14,935 1,721,000 1.52%
23 HALLIBURTON 30,857 1,669,000 1.48%
24 PROSHARES TR 24,241 1,660,000 1.47%
25 WELLS FARGO & CO NEW 28,618 1,577,000 1.40%
26 BRISTOL MYERS SQUIBB CO 26,875 1,571,000 1.39%
27 BB&T CORP 31,274 1,471,000 1.30%
28 UNITED TECHNOLOGIES CORP 12,759 1,399,000 1.24%
29 ISHARES TR 12,278 1,353,000 1.20%
30 UNITEDHEALTH GROUP INC 7,861 1,258,000 1.11%
31 BANK AMER CORP 56,538 1,249,000 1.11%
32 MERCK & CO INC 20,967 1,234,000 1.09%
33 CYPRESS SEMICONDUCTRCORP 107,776 1,233,000 1.09%
34 DOW CHEM CO 21,070 1,206,000 1.07%
35 SCHLUMBERGER LTD 14,314 1,202,000 1.06%
36 WISDOMTREE TR 31,963 1,193,000 1.06%
37 CATERPILLAR INC 11,174 1,036,000 0.92%
38 ORACLE CORP 26,721 1,027,000 0.91%
39 PROCTER AND GAMBLE CO 12,048 1,013,000 0.90%
40 CORNING INC 40,256 977,000 0.86%
41 FEDEX CORP 5,186 966,000 0.85%
42 COMCAST CORP NEW 13,869 958,000 0.85%
43 EASTMAN CHEM CO 12,683 954,000 0.84%
44 INTL PAPER CO 17,421 924,000 0.82%
45 QORVO 17,503 923,000 0.82%
46 ISHARES TR 15,553 899,000 0.80%
47 ABBVIE INC 13,497 845,000 0.75%
48 TEXAS INSTRS INC 11,438 835,000 0.74%
49 LINCOLN NATL CORP IND 12,319 816,000 0.72%
50 KONINKLIJKE PHILIPS N V 26,560 812,000 0.72%
Page 1 of 3

Portfolio data is normalized using SEC Form 13F filings, including the Original 13F-HR (0001184820-17-000001, filed 2017.02.03).

From 2023-01-03 onward, the SEC requires values to be reported in nearest dollars. Earlier filings reported values in thousands; therefore, positions shown as $0 in older filings may represent actual values between $0–$999.