Dark
Light
System
Institutional Investment Manager
HOLDERNESS INVESTMENTS CO
HOLDERNESS INVESTMENTS CO (CIK: 0001184820) incorporated in North Carolina, located at 2102 N. Elm St., Greensboro, NC. Institutional holdings reported to the SEC.

Institutional Holdings (2015Q1)
Portfolio Summary: 118 holdings with a total value of $98,426,000.
#
Name
Shares
Value ($)
%
Options
Notes
1 VERIZON COMMUNICATIONS INC 54,693 2,660,000 2.70%
2 EXXON MOBIL CORP 29,980 2,548,000 2.59%
3 INTEL CORP 74,954 2,344,000 2.38%
4 PFIZER INC 64,474 2,243,000 2.28%
5 CIRRUS LOGIC INC COM 62,413 2,076,000 2.11%
6 HONEYWELL INTL INC 19,863 2,072,000 2.11%
7 AT&T INC 62,580 2,043,000 2.08%
8 APPLIED MATLS INC 88,411 1,995,000 2.03%
9 HOME DEPOT INC 17,453 1,983,000 2.01%
10 EMC 77,307 1,976,000 2.01%
11 GENERAL ELECTRIC CO 79,281 1,967,000 2.00%
12 BOEING CO 12,944 1,943,000 1.97%
13 DUKE ENERGY CORP NEW 23,877 1,833,000 1.86%
14 MICROSOFT CORP 44,731 1,819,000 1.85%
15 BRISTOL MYERS SQUIBB CO 27,685 1,786,000 1.81%
16 DU PONT E I DE NEMOURS & CO 24,630 1,760,000 1.79%
17 INTERNATIONAL BUSINESS MACHS 10,875 1,745,000 1.77%
18 CISCO SYS INC 59,311 1,633,000 1.66%
19 POWERSHS DB US DOLLAR INDEX 65,978 1,589,000 1.61%
20 POWERSHARES ETF TRUST II 59,603 1,544,000 1.57%
21 CYPRESS SEMICONDUCTRCORP 106,088 1,497,000 1.52%
22 VODAFONE GROUP PLC NEW 44,064 1,440,000 1.46%
23 JOHNSON & JOHNSON 14,302 1,439,000 1.46%
24 UNITED TECHNOLOGIES CORP 11,955 1,401,000 1.42%
25 PROSHARES TR 17,970 1,388,000 1.41%
26 PROSHARES TR 30,828 1,291,000 1.31%
27 WELLS FARGO & CO NEW 22,942 1,248,000 1.27%
28 RF MICRO DEVICES I 15,662 1,248,000 1.27%
29 HALLIBURTON 27,539 1,208,000 1.23%
30 ORACLE CORP 27,891 1,203,000 1.22%
31 WISDOMTREE TR 17,574 1,162,000 1.18%
32 PROSHARES TR 15,657 1,148,000 1.17%
33 BB&T CORP 28,372 1,106,000 1.12%
34 ISHARES TR 19,526 1,018,000 1.03%
35 ISHARES TR 9,064 1,016,000 1.03%
36 PROCTER AND GAMBLE CO 12,338 1,011,000 1.03%
37 SCHLUMBERGER LTD 11,978 999,000 1.01%
38 UNITEDHEALTH GROUP INC 8,366 990,000 1.01%
39 MERCK & CO INC 17,034 979,000 0.99%
40 CORNING INC 41,814 948,000 0.96%
41 INTL PAPER CO 16,943 940,000 0.96%
42 EASTMAN CHEM CO 12,991 900,000 0.91%
43 FEDEX CORP 5,331 882,000 0.90%
44 DOW CHEM CO 18,020 865,000 0.88%
45 CATERPILLAR INC 10,726 858,000 0.87%
46 AMGEN INC 5,036 805,000 0.82%
47 COMCAST CORP NEW 13,762 777,000 0.79%
48 CHEVRON CORP NEW 7,282 764,000 0.78%
49 LINCOLN NATL CORP IND 12,067 693,000 0.70%
50 SCHWAB U.S. LARGE-CAP ETF 13,719 680,000 0.69%
Page 1 of 3

Portfolio data is normalized using SEC Form 13F filings, including the Original 13F-HR (0001184820-15-000005, filed 2015.05.14).

From 2023-01-03 onward, the SEC requires values to be reported in nearest dollars. Earlier filings reported values in thousands; therefore, positions shown as $0 in older filings may represent actual values between $0–$999.