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Institutional Investment Manager
First Heartland Consultants, Inc.
First Heartland Consultants, Inc. (CIK: 0001428793) incorporated in Missouri, located at 4101 Lake St. Louis Blvd., Lake St. Louis, MO. Institutional holdings reported to the SEC.

Institutional Holdings (2014Q4)
Original 13F HR (0001214659-15-000776) filed in 2015.02.02
#
Name
Shares
Value ($)
%
Options
Notes
151 DISNEY WALT CO 4,622 435 0.18%
152 ISHARES TR 3,512 434 0.18%
153 National Australia Bank ADR 7,645 431 0.18%
154 PROTECTIVE LIFE CO 6,020 419 0.17%
155 VECTOR GROUP LTD 19,539 416 0.17%
156 NORFOLK SOUTHERN CORP 3,674 403 0.17%
157 MARATHON PETE CORP 4,450 402 0.17%
158 AIR TRANSPORT SERVICES GRP I 45,660 391 0.16%
159 AMGEN INC 2,450 390 0.16%
160 ISHARES TR 3,144 385 0.16%
161 SYNAPTICS INC 5,500 379 0.16%
162 FIRST TR EXCHANGE TRADED FD 6,130 376 0.16%
163 ISHARES TR 3,106 371 0.15%
164 DUKE ENERGY CORP NEW 4,294 359 0.15%
165 AUTOMATIC DATA PROCESSING IN 4,215 351 0.15%
166 SAPPI LTD 98,000 349 0.14%
167 ENTERPRISE PRODS PARTNERS L 9,596 347 0.14%
168 SUPERVALU INC 35,685 346 0.14%
169 FIRST TR EXCHANGE TRADED FD 9,908 342 0.14%
170 HANOVER INS GROUP INC 4,747 339 0.14%
171 KIMBERLY CLARK CORP 2,928 338 0.14%
172 ISHARES TR 1,626 336 0.14%
173 TRINITY INDS INC 11,996 336 0.14%
174 PRECISION CASTPARTS 1,385 334 0.14%
175 ISHARES TR 2,755 325 0.13%
176 PENNYMAC MTG INVT TR 15,200 321 0.13%
177 PIEDMONT OFFICE REALTY TR INC COM CL A 16,909 319 0.13%
178 REINSURANCE GROUP AMER INC 3,630 318 0.13%
179 FIRST TR EXCH TRD ALPHDX FD 9,513 309 0.13%
180 ISHARES TR 1,932 308 0.13%
181 AMERICAN TOWER CORP NEW 3,027 299 0.12%
182 ISHARES TR 1,789 294 0.12%
183 FORD MTR CO DEL 18,923 293 0.12%
184 JOHNSON CTLS INTL PLC 6,039 292 0.12%
185 TEVA PHARMACEUTICAL INDS LTD 5,058 291 0.12%
186 3M CO 1,706 280 0.12%
187 FIRST TRUST EXCH TRADED FUND 2 UTILITIES ALPH ETF 11,180 278 0.11%
188 ISHARES INC 8,762 278 0.11%
189 FIRST TRUST PORTFOLIOS SHS ETF 6,361 278 0.11%
190 HUNTINGTON BANCSHARES INC 26,355 277 0.11%
191 PIMCO ETF TR 2,555 274 0.11%
192 POWERSHARES DWA HEALTHCARE MOMENTUM PORTFOLIO 4,998 271 0.11%
193 EXELON CORP 7,278 270 0.11%
194 GOOGLE INC 501 267 0.11%
195 SOUTHERN CO 5,417 266 0.11%
196 Welltower Inc. 3,500 265 0.11%
197 CVS HEALTH CORP 2,725 262 0.11%
198 SPDR GOLD TR 2,286 260 0.11%
199 Star Bulk Carriers Corp. 39,454 259 0.11%
200 ISHARES TR 5,765 258 0.11%
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