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Institutional Investment Manager
Madden Advisory Services, Inc.
Madden Advisory Services, Inc. (CIK: 0001542284) incorporated in Florida, located at 5200 Belfort Road, Jacksonville, FL. Institutional holdings reported to the SEC.

Institutional Holdings (2015Q3)
Portfolio Summary: 305 holdings with a total value of $152,466,000.
#
Name
Shares
Value ($)
%
Options
Notes
1 POWERSHARES QQQ TRUST 121,238 12,337,000 8.09%
2 ISHARES TR 52,746 5,838,000 3.83%
3 ALPS ETF TRUST SECTR DIV DOGS ETF 161,573 5,472,000 3.59%
4 ISHARES TR 140,995 5,442,000 3.57%
5 SCHWAB U.S. BROAD MARKET ETF 103,014 4,777,000 3.13%
6 ISHARES 150,134 4,723,000 3.10%
7 WELLTOWER INC 67,508 4,571,000 3.00%
8 SCHWAB U.S. SMALL-CAP ETF 82,998 4,215,000 2.76%
9 ISHARES RUSSELL 1000 ETF 38,065 4,074,000 2.67%
10 VANGUARD WORLD FDS 31,196 3,782,000 2.48%
11 ISHARES TR 23,885 3,715,000 2.44%
12 VANGUARD WORLD FD 37,080 3,708,000 2.43%
13 SCHWAB U.S. LARGE-CAP GROWTH ETF 71,893 3,593,000 2.36%
14 VANGUARD WORLD FDS 28,386 3,478,000 2.28%
15 SCHWAB U.S. MID-CAP ETF 85,281 3,319,000 2.18%
16 ISHARES COHEN & STEERS REIT ETF 28,385 2,629,000 1.72%
17 SELECT SECTOR SPDR TR 42,644 2,609,000 1.71%
18 SCHWAB U.S. REIT ETF 69,291 2,576,000 1.69%
19 ISHARES TR 44,379 2,543,000 1.67%
20 SELECT SECTOR SPDR TR 48,511 2,420,000 1.59%
21 VANGUARD INDEX FDS 29,660 2,276,000 1.49%
22 ISHARES TRUST U.S. FINLS ETF 25,685 2,160,000 1.42%
23 SELECT SECTOR SPDR TR 50,687 2,002,000 1.31%
24 SELECT SECTOR SPDR TR 80,212 1,817,000 1.19%
25 SCHWAB INTERNATIONAL EQUITY ETF 64,102 1,754,000 1.15%
26 VANGUARD WORLD FDS 37,691 1,744,000 1.14%
27 SELECT SECTOR SPDR TR 20,891 1,551,000 1.02%
28 VORNADO RLTY TR 16,765 1,515,000 0.99%
29 ISHARES NORTH AMERICAN NATURAL RESOURCES ETF 51,263 1,488,000 0.98%
30 iShares Barclays 0-5 Year TIPS 14,775 1,466,000 0.96%
31 ISHARES TR 17,148 1,457,000 0.96%
32 POWERSHARES DYNAMIC 45,108 1,420,000 0.93%
33 ISHARES TR 13,161 1,402,000 0.92%
34 SCHWAB US AGGREGATE BOND ETF 26,116 1,361,000 0.89%
35 SCHWAB US DIVIDEND EQUITY ETF 37,138 1,335,000 0.88%
36 ISHARES TR 17,853 1,298,000 0.85%
37 SPDR DOW JONES INDL AVRG ETF 7,755 1,261,000 0.83%
38 ISHARES GOLD TRUST ISHARES ETF 116,815 1,259,000 0.83%
39 ISHARES TR 3,944 1,196,000 0.78%
40 SCHWAB U.S. LARGE-CAP ETF 25,795 1,180,000 0.77%
41 MEDICAL PPTYS TRUST INC 105,182 1,163,000 0.76%
42 VANGUARD WORLD FDS 11,554 1,097,000 0.72%
43 FIRST TRUST EXCH TRADED FUND 2 CONSUMR STAPLE ETF 25,909 1,085,000 0.71%
44 SPDR SERIES TRUST 29,357 1,004,000 0.66%
45 ISHARES TR 9,625 951,000 0.62%
46 ISHARES TR 32,832 941,000 0.62%
47 ISHARES TR 10,040 936,000 0.61%
48 ISHARES INTERNATIONAL INFLATION-LINKED BOND ETF 23,606 928,000 0.61%
49 ISHARES TR 10,296 914,000 0.60%
50 SCHWAB EMERGING MARKETS EQUITY ETF 44,327 896,000 0.59%
Page 1 of 7

Portfolio data is normalized using SEC Form 13F filings, including the Original 13F-HR (0001606587-15-000287, filed 2015.10.29).

From 2023-01-03 onward, the SEC requires values to be reported in nearest dollars. Earlier filings reported values in thousands; therefore, positions shown as $0 in older filings may represent actual values between $0–$999.